WHSmith Brand Audit

• Conducted on

  Date

• Site name

  Select

• Person on shift

• Prepared by

• Location
  Address

Activity

Section 1 WH Smith Brand Standards

• Is the External WHS Brand signage all clean, free of marks & cobwebs?

  Compliant

  Non Compliant

• Is the store displaying a WHSmith franchise opening hours poster

  Compliant

  Non Compliant

• Is the Newscube at the front of the store with POS in the panels provided? (Unless News is merchandised in fixture)

  Compliant

  Non-Compliant

  N/A

• Is the ceiling clean, in good state of repair with no ceiling tiles damaged. Lights working, is there evidence of reporting if not?

  Compliant

  Non Compliant

• Is the sales floor clean and in a good state of repair with no safety issues.

  Compliant

  Non Compliant

• Are the walls and general paintwork clean and in a good state of repair

  Compliant

  Non Compliant

• Are all Customer Navigation panels, 4" Headers & Gondola Bus Stops present where required?

  Compliant

  Non-Compliant

  N/A

• Is there only authorised signage which is current & in good condition with no hand written notices?

  Compliant

  Non Compliant

• Is the shopfloor & behind the till clear of clutter, clean & good state of repair?

  Compliant

  Non Compliant

• Are self-service checkouts in fully working order?

  Compliant

  Non-Compliant

  N/A

• Is the speed of service & the colleague interaction welcoming & helpful

  Compliant

  Non-Compliant

  N/A

• Were all the team wearing correct uniform with clean pressed shirts & WHSmith Name Badge?

  Compliant

  Non Compliant

• Is all display equipment in good condition e.g. no broken shelves? Evidence of being reported if not?

  Compliant

  Non Compliant

Section 2 WH Smith Range Standards

• Are all books on the wall fixture stickered BOGOHP & all book fixtures have the relevant shelf strip and chart number? is the chart laid out to plan?

  Compliant

  Non Compliant

• Is there no more than 2 books missing Adult chart & no more than 1 missing in the children's chart?

  Compliant

  Non Compliant

  Evidenced supply Issue

• On the non chart children's books each shelf has no less than 5 titles available?

  Compliant

  Non Compliant

  Evidenced supply Issue

• Is the store completing their recall? Ask for the Parcel Out books to evidence completion in last 2 recalls. No evidence of large quantities of legacy books.

  Compliant

  Non Compliant

• Are the Book tables, merchandised correctly & relevant POS?

  Compliant

  Non Compliant

  No promo table

• Are all the magazines tidy, interleaved, in the correct flow order. Do the magazines have the correct headers to the layout?

  Compliant

  Non Compliant

• Complete a full section check on one of WH Smith Sections. Is the plan correct & is there no more than 3 gaps?

  Compliant

  Non Compliant

  Evidenced supply Issue

• Is a copy of the Franchisee & the WHSmith newsletter available & being used? Are all points actioned from the last 2 weeks?

  Compliant

  Non Compliant

Section 3 Retail Operational Standards

• The store fixtures clean with evidence of cleaning planner being used & signed off?

  Compliant

  Non Compliant

• Refrigeration grills show evidence of regular cleaning

  Compliant

  Non Compliant

• Refrigeration lights are working.

  Compliant

  Non Compliant

• Is the Krispy Kreme station priced clean and ticketed correctly with allergen information?

  Compliant

  Non-Compliant

  N/A

• Krispy Kreme unit has strong availability with no more than 2 gaps - Non Scoring

  Compliant

  Non Compliant

• Are the hot drinks machines clean & fully working with cups, sugar & stirrers etc. available & are the cleaning chemicals stored safely? Do the Machines have the relevant Allergens Stickers on the front?

  Compliant

  Non Compliant

• Are slush / frozen yogurts machines in fully working order?

  Compliant

  Non Compliant

• Are the fixtures tidy and has stock been pulled forward where required?

  Compliant

  Non Compliant

• Check 1 Chilled Food & Soft Drinks Plan are they correct and product layout matches the plan? Is the plan correct

  Compliant

  Non-Compliant

  N/A

• Is there no more than 5 products off sale within the entire Fresh Food & Soft Drink sections? (without more than 2 per bay)

  Select 0 1 2 3 4 5 >5

  • 0
  • 1
  • 2
  • 3
  • 4
  • 5
  • >5

• Check 1 Ambient Food Plan are they correct and product layout matches the plan? Is the plan correct

  Compliant

  Non Compliant

• Is there no more than 5 products off sale within the entire Ambient food sections? (without more than 2 per bay)

  Select 0 1 2 3 4 5 >5

  • 0
  • 1
  • 2
  • 3
  • 4
  • 5
  • >5

• Check 1 NonFood Plan are they correct and product layout matches the plan? Is the plan correct

  Compliant

  Non Compliant

• Is there no more than 5 products off sale within the entire Non food section? (without more than 2 per bay)

  Select 0 1 2 3 4 5 >5

  • 0
  • 1
  • 2
  • 3
  • 4
  • 5
  • >5

• Is the ice cream freezer fully price ticketed, no more than 2 gaps and has no excessive ice build-up?

  Compliant

  Non-Compliant

  N/A

• All Promotion displays to plan with the correct POS in holders & Correct Headers?

  Compliant

  Non Compliant

• All off shelf displays have correct pricing & good availability?

  Compliant

  Non Compliant

• Does the store have the correct shelf edge strip inserts & no strips or inserts damaged?

  Compliant

  Non Compliant

• No more than 5 missing price tickets accross the store

  Select 0 1 2 3 4 5 >5

  • 0
  • 1
  • 2
  • 3
  • 4
  • 5
  • >5

Section 4 Safe & Legal

• Are all fire exits free from obstructions?

  Compliant

  Non Compliant

• Are the WHS stock rooms clean, tidy & well organized?

  Compliant

  Non Compliant

• Is there any food on the floor on the sales floor or in the backrooms?

  Compliant

  Non Compliant

• Store are regularly sending back empty skips and cages. (Not using to store goods in warehouse)

  Compliant

  Non Compliant

• Please check around store & stock room for pest activity.

  Compliant

  Non Compliant

• Are the food chilled displays under 8 degrees? The temperature probe / laser must be available in store for the manager to demonstrate the chiller temperature & all refrigeration working?

  Compliant

  Non Compliant

• Are all products in the sandwich & snacks chiller in date and good quality?

  Compliant

  Product found out of date

• Are there no trip hazards like small bundles, kickstools, boxes or unnecessary unattended trolleys or cages across the store?

  Compliant

  Non Compliant

• Is the challenge 25 signage displayed & in good condition at the Kiosk and on the Alcohol Section?

  Compliant

  Non Compliant

• Is the current Tobacco price list on display & available to view?

  Compliant

  Non Compliant

• Is there evidence of ID challenges & refusals?

  Compliant

  Non Compliant

• Is there evidence of stock rotation on the Ambient sections? Check 5 lines Non compliant if product found out of date.

  Compliant

  Non Compliant

• Check back 14 days for completion of the fridge temperature log book and Express coffee machines log books, are there no date gaps without comments / action taken?

  Compliant

  Non Compliant