Brand Standards Q4 2024

• Site conducted

  Select

• Conducted on

  Date

• Prepared by

• Location
  Address

• 0/59 (0%)

• Flagged items

• Conducted on

• 12.12.2024 15:07 GMT

  Date

• Prepared by

• Entrance onto site clear, presentable and weed free making a good first impression?

  Compliant

  Non-Compliant

• All grass, hedges and trees kept trimmed and maintained?

  Compliant

  Non-Compliant

• Pumps clean and in good working order? (if any pumps out of action but ticket logged mark as a YES and make a note)

  Compliant

  Non-Compliant

• All customer rubbish bins empty and clean?

  Compliant

  Non-Compliant

• Sand buckets & Fire extinguishers available? (if buckets less than half full and no scoops mark as NO)

  Compliant

  Non-Compliant

• DSL Promo toppers in place and current?

  Compliant

  Non-Compliant

• Is Car wash & jet wash area clean and free of rubbish and weeds? If out of order but site has logged a ticket, mark as YES and make a note of ticket number

  Yes

  No

  N/A

• Car Wash equipment in good condition (i.e., brush heads, screens, etc.) If issue logged mark as YES but make a note of ticket number

  Yes

  No

  N/A

• Is Air & Vac equipment in good working order and area clean and presentable? If out of order but site has logged a ticket, mark as YES and make a note of ticket number

  Yes

  No

  N/A

• Is all external marketing materials in date and in a good and presentable condition? i.e., Banners, Flags A Frames, etc.

  Yes

  No

  N/A

• Is the building, external walls, fences, etc. all in good repair? Painted surfaces in good condition? No graffiti?

  Yes

  No

  N/A

• Is the canopy and pole sign in good repair, clean and presentable?

  Yes

  No

  N/A

• Is available parking well maintained and managed? i.e., only customers using bays, no long-term parking taking place

  Yes

  No

  N/A

External Impressions

• External entrance area clear and clutter free? No rubbish/leaf build up collecting around Bins, Bunkers and kerb edges?

  Compliant

  Non-Compliant

• Domestic Fuel displays full and with correct items (i.e. summer stock packed away), correct POS on display (A1 Price board positioned with stacks and displays)

  Compliant

  Non-Compliant

• Are levels of Ad Blu and Screen wash sufficient (i.e. not less than 1/2 a pallet for 24 hr sites)

  Compliant

  Non-Compliant

• Windows clear from all unauthorized posters and POS and not blocking customers' view entering the store? No handwritten signs

  Compliant

  Non-Compliant

• Authorized posters on display positioned to the side of site entrance (i.e. hygiene ratings, Store opening hours, Branded Food opening hours)

  Compliant

  Non-Compliant

• A Boards displaying live promotions

  Compliant

  Non-Compliant

• Refuse areas if on display to customers' view clean, tidy, and well presented?

  Yes

  No

  N/A

• Are all flower buckets full and inviting with only good quality product on display? (if ordering from Bookers has the site got full POS on display)

  Yes

  No

  N/A

Internal Impressions

• Internal entrance area clear and clutter free (ie open and inviting with no trip hazards present)

  Compliant

  Non-Compliant

• Internal entrance area clear and clutter free (ie open and inviting with no trip hazards present)

  Compliant

  Non-Compliant

• Entrance mats and floor clean?

  Yes

  No

  N/A

• Is the WiFi in working order?

  Yes

  No

  N/A

• If the site has a music license, is this on and working?

  Yes

  No

  N/A

• Planograms - Are the planograms for the below sections correct and in line with best practice merchandising guide?

  Compliant

  Non-Compliant

• Tobacco top 10 Lines Run the SMS top 10 lines in each site and check the top sellers per site As these will be different per site .

  Compliant

  Non-Compliant

• Minerals

  Compliant

  Non-Compliant

• Impulse Crisps and Snacks

  Compliant

  Non-Compliant

• Sharing Crisps

  Compliant

  Non-Compliant

• Scratchcards

  Compliant

  Non-Compliant

• Off Licence

  Compliant

  Non-Compliant

• Compliance - Is the promotional end set up correctly to plan and has all correct Promotional Header Cards, Stripping and Barkers all place

  Compliant

  Non-Compliant

• Compliance - Evidence that the promotional pack has been implemented around the site and that all POS is displayed in correct holders?

  Compliant

  Non-Compliant

• Compliance - Is the long term deals POS suite being used to full effect in the following areas. Impulse Crisps, Minerals, Off Licence

  Compliant

  Non-Compliant

• Compliance - Promotional Dumpbins used to good effect and current impulse promo line is available? All POS in correct A4 holders advertising offers to customers?

  Compliant

  Non-Compliant

• Compliance - Display stands around the site have correct instore printable POS to advertise price and offers to customers? (ie Tooty Fruity 2 for £5 deals, Bonds Confectionery yellow price triangles for header cards etc)

  Yes

  No

  N/A

• Compliance - FSDU's well maintained around the site including DSL? (ie only current on display, SELS & Barkers to advertise price where needed)

  Yes

  No

  N/A

• Compliance - Vapouriz stands all have long term POS stripping and offers on display on Floor stands, Gantries and CTU's?

  Yes

  No

  N/A

• Compliance - Ice-cream freezers well merchadised and not iced up?

  Yes

  No

  N/A

• Are stacks around the site at a suitable height? (between waist and shoulder) with POS on display

  Yes

  No

  N/A

• Have you observed colleagues engaging in our incentives to the customer?

  Yes

  No

  N/A

• Clip strips used to good effect to promote impulse lines to customers? Fail = not more than 1 strip per bay or not priced up

  Yes

  No

  N/A

• Visible tops of chillers free from dust? Chiller fronts and grills clean and free from dust and spillages?

  Compliant

  Non-Compliant

• Shop Shelving clean and free from dust and spillages?

  Compliant

  Non-Compliant

• Data strip around the site in good repair and free from sellotape, Sticky residue etc? Are in the infills black around the site or using themed versions in the correct locations? (ie protein, Jacks etc)

  Compliant

  Non-Compliant

Food & Coffee

• Store Meal deal section well merchandised, full and supported fully with correct suite of POS provided? (POS Includes Header Card, Pink Stripping and Meal Deal Barkers)

  Compliant

  Non-Compliant

• Costa Coffee machine clean, in working order, well stocked and nothing stuck to them? Log Book Checked ?

  Compliant

  Non-Compliant

• Is the counter full and well stocked? Has the site got the correct lines on display (i.e., Breakfast lines been removed and lunch lines after 11 am)

  Yes

  No

  N/A

• Check log Book for Compliance, Cleaning, Managers checks, Delivery Temp's

  Yes

  No

  N/A

• Equipment in good working order? (i.e., all lights working? all shelves heating up? - if not but site has logged a ticket mark as YES and make a note)

  Yes

  No

  N/A

• Has site got magnetic Header Card and Base panel in place? Along with correct data stripping and SEL's?

  Yes

  No

  N/A

• Is the food offer opening at agreed opening hours?

  Yes

  No

  N/A

• Are counters full and inviting with a good range of products available for customers? (ensure pictures of availability are taken)

  Yes

  No

  N/A

• Have you observed a good level of customer engagement from the colleagues?

  Yes

  No

  N/A

• Have you observed good use of upselling linked deals and offers to customers?

  Yes

  No

  N/A

Facilities

• Seating area clean and tidy ?

  Yes

  No

  N/A

• Toilets Clean ?

  Yes

  No

  N/A

• Please leave any comments about the visit today.