Marketing Audit

• Document No.

• Audit Title

• Client / Site

• Conducted on

  Date

• Prepared by

• Location
  Address

• Personnel

Location Appearance

• Does the location look kept up and clean?

  Yes

  No

  N/A

• Is the grass at an acceptable height of have the sidewalks been scooped of snow?

  Yes

  No

  N/A

• Is a CVA sign the primary sign you see when you first pull up to the location?

  Yes

  No

  N/A

Signage: Outside

• Are all of the logos changed to the current name of the company?

  Yes

  No

  N/A

• Can you see any remains or ghosting of old company logos?

  Yes

  No

  N/A

• Have all of the blue and yellow logos been removed from the premises? (Only Regions 1-4)

  Yes

  No

  N/A

• Are all of the signs still colorful and not faded?

  Yes

  No

  N/A

• Are all secondary logos placed to the RIGHT of the CVA logo?

  Yes

  No

  N/A

• Have all of the buildings been labeled with a large sign? (Location sign with building title)

  Yes

  No

  N/A

Equipment Signage

• Do all of the small liquid nurse tanks have a CVA logo?

  Yes

  No

  N/A

• Do all of the small anhydrous ammonia tanks have a CVA logo?

  Yes

  No

  N/A

• Are all of the storage tanks for Anhydrous Ammonia labeled?

  Yes

  No

  N/A

• Are all of the storage tanks for Propane labeled?

  Yes

  No

  N/A

• Does all of the other equipment have a CVA logo? (Dry Spreaders, Trucks, Floaters, etc,-if owned by CVA)

  Yes

  No

  N/A

• Are all of the logos on all the equipment still colorful and not peeling?

  Yes

  No

  N/A

Main Office

• Does the inside of the building look clean and kept up?

  Yes

  No

  N/A

• Is the snap frame hung?

  Yes

  No

  N/A

• Is the snap frame poster up-to-date?

  Yes

  No

  N/A

• Are all customer materials on the counter up-to -date? (Newsletters, Brochures, etc.)

  Yes

  No

  N/A

• Are the customer materials set out and available to the customers? (Newsletters, Brochures, etc)

  Yes

  No

  N/A

• Do the main doors to the office have a CVA logo on them made with clear vinyl?

  Yes

  No

  N/A

• Are the names and titles on the office windows or doors up-to-date?

  Yes

  No

  N/A

Cardtrols

• Is thee a location sign with CVA on it?

  Yes

  No

  N/A

• Is there a decal showing what cards are accepted?

  Yes

  No

  N/A

• Is there a CVA logo on the pump?

  Yes

  No

  N/A

• Does the canopy have CVA on it?

  Yes

  No

  N/A

• Is there a washer fluid container?

  Yes

  No

  N/A

• Is there a trash can?

  Yes

  No

  N/A

• Are the pump toppers on the pumps?

  Yes

  No

  N/A

• Are the materials in the pump toppers up-to-date?

  Yes

  No

  N/A

• Are there any old logos present?

  Yes

  No

  N/A

Employees

• Are all of the employees wearing a shirt with the CVA logo on the front?

  Yes

  No

  N/A