Title Page
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Document No.
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Audit Title
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Client / Site
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Conducted on
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Prepared by
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Location
Club Sales Analysis
SKILL
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C : APPT RATIO
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SHOW RATIO
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APPT CLOSE RATIO
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WI CLOSE RATIO
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TOTAL CLOSE RATIO
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POS REFFS AVG
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BUNDLE %
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WAIVED ADMIN %
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NO COMM %
STAFFING
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MC'S VS BUDGET
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MC'S > 6 MONTHS
NOTES
General
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Tidiness of exercising areas
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Tidiness of members lounge
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Tidiness of Change Rooms (Male and Female)
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Tidiness of Reception
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Tidiness of Staff Room and other offices
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Reception handling Walk In's Correctly (mystery shop)
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Reception handling Phone In's correctly (mystery shop)
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All staff dressed in correct uniform
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All marketing/signage in the club reflects current campaign
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Guest register completed in full detail
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Comments / Action points
Sales Office - The Basics
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Tidiness / Cleanliness
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MC phone in enquiry
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Every MC has a fully functioning Gymsales Daily Plan
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All MC's have Personal Goal Setting completed (documented)
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All MC's have Sales tracking chart completed for current month
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Club BPC completed and updated
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Team Training 2 x week and recorded in training form
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All MC Sales Goals are Realistic and Attainable
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Whiteboard set up and operating as per expectations
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Comments / Action points
MC 1on1 Meetings
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Meeting deliver in first 30 minutes of MC's shift
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10MM Google Form used with MC
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Review yesterday's performance
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Praise / Reprimand - yesterday's performance
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Inspect Presentations and Sales from yesterday
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Inspect presentations
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Inspect No Shows and Reschedules from yesterday
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Inspect leads generated yesterday (quality and quantity)
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Inspect MC's DAP and Target Plan for today
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DAP completed correctly and achievable
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Inspect quantity and quality of Appointments set for today
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Inspect planned lead generation activity today - sufficient?
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Bright Idea for Today / Moment of Magic
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Focuses completed / are relevant and outcome specific
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Comments / Action points
MC Productivity
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10 Minute Meetings being completed as required
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Minimum of 2 follow up meetings being completed daily
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MC's achieving MPC consistently
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MC's achieving GPC consistently
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Service Calls happening consistenly (as required)
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Every MC walking into required BP's consistently
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Every MC achieving daily new lead goal consistently
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Comments / Action points
Completion of PFP's
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Tablets used for sales presentation
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PFP's being fully completed (random inspection of 10 PFP's through JOB)
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Evidence of thorough Needs Analysis
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Evidence of thorough Price Presentation
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Evidence of thorough rapport building
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Evidence of timeline completed with anchor points
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Comments / Action points
Gymsales
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MC's understand gymsales reporting
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MC's loading all new leads into the system daily
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MCs clearing overdue calendar tasks
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Evidence of thourough Lead Generation
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MTD sales in system reflect club performance
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MTD Appointments reflecting on Gymsales Reporting accurately
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MTD Presentations reflecting on Gymsales Reporting accurately
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MTD Presentations reflecting on Gymsales Reporting accurately
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Effective use of SMS feature
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Active leads generated in the last 2 weeks have sufficient contact /contact attempt activity<br>
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Uncontacted leads spreadsheet updated weekly
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Comments / Action points
Lead Generation Planning
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Assess current Monthly LG Planner
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Club Tracking MTD v LG Goal
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MC Weekly LG Plans in place
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HOD Lead Gen Support
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Comments / Action points
Notes
Observation
Team Meeting
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ACGM/CGM has analysed yesterdays performance / activity
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ACGM/CGM has planned meeting prior (including focuses)
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Yesterday's results
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Praise / Reprimand delivered effectively
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MTD Sales and Bundles%
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MTD Arena sales vs budget %
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Waived Admin & NC%
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Today's goals
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MC individual goals
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Focus on individual BP's required for today and tomorrow
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Today's focuses
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Meeting started and finished at the correct time
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All MC's focused on ACGM/CGM for the duration of the meeting
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Comments / Action points
Appointment Drive
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Individual and team goals are set prior to commencing
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Clear start and finish time
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MC goals >2 appts each
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Using whiteboard effectively as a visual tool
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Walking the floor and providing feedback / adding value
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Controlling interuptions / keeping MC's focused
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Fun Factor / Motivators used effectively
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Achieved desired outcome - team appointment goal
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Comments / Action points
Team Training
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Recap on last weeks training
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Reference goals and actuals using sales training sign off
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Clear training topic with reason why we are training
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SMART goals set at end of meeting
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Signed off on Sales training folder
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Role plays in action
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Fun factor/ different location, out of MC office
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Comments / Action points
Notes
Action Points
Action Points/ Feedback
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1.
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Completion date
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Sign when complete
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2.
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Completion date
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Sign when complete
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3.
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Completion date
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Sign when complete
Signatures
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Club name
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Date of visit
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Club General Manager
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Add signature
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Assistant Club General Manager
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Add signature
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Regional Sales Specialist
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Add signature