Title Page

  • Conducted on

  • Prepared by

  • Location

Standards

  • DIG. 001 - Product - Was the hotel's booking engine and/or mobile application easy to navigate?

  • DIG. 002 - Product - Was the guest able to complete an online booking within five minutes?

  • DIG. 003 - Product - Was a currency selection tool available?

  • DIG. 004 - Product - Was the site easy to navigate in terms of finding the information required about the hotel experience (i.e. food and beverage options, family friendly, etc.)?

  • DIG. 005 - Sales Opportunity - Was there an upsell opportunity to add to the hotel booking (i.e. flowers, Champagne, spa, etc.)?

  • DIG. 006 - Product - Were cancellation and deposit policies clearly stated on the booking page (i.e. client should not have to click elsewhere to read them)?

  • DIG. 007 - Product - If booked via the hotel's website, did subsequent reservation confirmation have links to the hotel's facilities (i.e. restaurants/spa, etc.)?

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