Area Manager Visit Report - Monthly

• Store Name

• Shop front or concession picture

  Media

• Conducted on

  Date

• Visited by

• Manager Name

Sales vs LY for LW

• Performance (compare to area/ company)

  Positive

  Negative

  N/A

Sales vs LY for YTD

• Performance (compare to area/ company)

  Positive

  Negative

  N/A

Sales vs Forecast for LW

• Performance (compare to area/ company)

  Positive

  Negative

  N/A

Sales vs Forecast YTD

• Performance (compare to area/ company)

  Positive

  Negative

  N/A

Men's/Women's Mix

• Comments

Conversion

• Performance (rank and compare vs area/ company) for LW

  Over 15%

  Under 15%

  N/A

• Performance vs LW

  Over 15%

  Under 15%

  N/A

• Year to date

  Over 15%

  Under 15%

  N/A

Average basket size (UPT)

• Comments

Payroll Hrs vs Budget

• Wage vs Sales % and cost

  Productive

  Under Productive

• Hrs vs budget

  Positive

  Negative

  N/A

• Comments

People (HR/ Training&Development/Recruitment/Payroll)

• Is recruitment up to date, any vacancies? (RFR/Amaris) if not, what are we doing about it?

  Yes

  No

  N/A

• Dress code to standard?

  Yes

  Partly

  not enough

• 4 weeks rotas available? And relevant to trade?

  Yes

  No

  N/A

• Team brief and zoning plans in place and used effectively?

  Yes

  Partly

  not enough

• Man hour planner/rota effective to store needs and used effectively?

  Yes

  No

  N/A

• Are all HR and performance issues being dealt with accordingly?

  Yes

  No

  N/A

• Staff reviews up to date (b/s/g) and evidence of training/development?

  Yes

  No

  N/A

Product/Shopfloor

• Are windows and mannequins dressed to directive/ styled accordingly/seasonally appropriate?

  Yes

  Average

  No

• Is environment right for customer? ( music/ air con/ lighting)

  Yes

  No

  N/A

• General floor standards/cleanliness?

  Yes

  Average

  No

• Is the shopfloor as per directive and commercial to the customer?

  Yes

  No

  N/A

• Is the floor full, right density levels and size availability?

  Yes

  Average

  No

• Are company/store best sellers prominent?

  Yes

  Average

  No

• Has KPi been reviewed from previous week? Any actions taken?

  Yes

  Average

  No

Service

• Is there presence at front/entrance?

  Yes

  No

  N/A

• Are all zones covered effectively?

  Yes

  Average

  No

• Are customers being approached/acknowledged? And are buying signals identified?

  Yes

  No

  N/A

• Are all customers seen into the fitting rooms?

  Yes

  No

  N/A

• Is fitting room service strong?

  Yes

  Partly

  not enough

• Is till service to a high standard? Sign ups?

  Yes

  No

  N/A

• Is service window being adhered too?

  Yes

  No

  N/A

Operations

Stockroom

• Is the stockroom tidy and organised?

  Yes

  Average

  No

• Are all recalls up to date?

  Yes

  No

  N/A

• Are deliveries being processed correctly and efficiently?

  Yes

  No

  N/A

• S reads being completed?

  Yes

  No

  N/A

• SNO being managed effectively?

  Yes

  No

  N/A

• Replenishment being managed effectively? (Backward stocking up/ gap filling)

  Yes

  Average

  No

Retail Operations

• Office tidy and organised and door locked?

  Yes

  Average

  No

• Are staff areas kept tidy and clean?

  Yes

  No

  N/A

• Sonic planner/tasks /daily checklist up to date?

  Yes

  No

  N/A

• Management communication - diary/handover/ conf call notes

  Yes

  Partly

  not enough

• Notice boards up to date?

  Yes

  Partly

  not enough

• Are store walks being completed and thoroughly?

  Yes

  Average

  No

• Any maintenance issues? Actions/ follow up

  Yes

  No

  N/A

Loss Prevention

• Are appropriate LP measures in place?

  Yes

  No

  N/A

Health & Safety

• As weekly H&S and fire checks being completed?

  Yes

  No

  N/A

Marketing

• Is the store manager in tune with local market? (Activities, events, competitors, new stores, university etc)

  Yes

  No

  N/A

Summary of Visit

• Managers actions and time frames

• Area Manager Summary

• Manager Signature

  Sign

• Area Manager Signature

  Sign