Brand Audit

• Outlet's Name

• Conducted on

  Date

• Prepared by

• Location
  Address

Interior Cleanliness

• Are the floors, tables and seating clean and in good condition?

  Yes

  No

  N/A

• Are the trash containers clean and in good condition? Liners tucked? No odors?

  Yes

  No

  N/A

• Is the bar area clean, stocked and clutter free?

  Yes

  No

  N/A

• Is the front counter clean and clutter free?

  Yes

  No

  N/A

• Is all lighting working and in good repair?

  Yes

  No

  N/A

• Are the highchairs clean ready to use ?

  Yes

  No

  N/A

• Are the highchairs in good condition with functioning safety belts?

  Yes

  No

  N/A

• Is the outdoor area clean and well maintained?

  Yes

  No

  N/A

Kitchen cleanliness

• Are the floors, walls and baseboards clean and in good condition?

  Yes

  No

  N/A

• Is all lighting working and in good repair? No bugs, dust or cracked lenses.

  Yes

  No

  N/A

• Are kitchen appliances clean and free of grease build up?

  Yes

  No

  N/A

• Are the fryers clean and free of carbon and grease build up?

  Yes

  No

  N/A

• Are the fryers being filtered twice daily?

  Yes

  No

  N/A

• Is the fry station clean, fries salted correctly and are hold times followed?

  Yes

  No

  N/A

• Is the ice machine clean and functioning properly?

  Yes

  No

  N/A

• Is all refrigerated equipment clean and functioning properly?

  Yes

  No

  N/A

• Are the boards clean and well maintained? Stainless, wrap holders, condiment holders, shelves.

  Yes

  No

  N/A

• Is the prep area and equipment clean and well maintained?

  Yes

  No

  N/A

• Is the staff resting area clean and organized?

  Yes

  No

  N/A

• Are all storage areas clean and organized? Box flaps, shelving labeled.

  Yes

  No

  N/A

Exterior Cleanliness

• Does appear to be clean and in good repair?

  Yes

  No

  N/A

• Does the landscaping appear to be clean and well maintained?

  Yes

  No

  N/A

• Do the sidewalks appear to be clean and in good condition?

  Yes

  No

  N/A

• Does the building appear to be clean and in good condition?

  Yes

  No

  N/A

Food & Beverage

• Attractive plate presentation.

  Yes

  No

  N/A

• Adequate variety.

  Yes

  No

  N/A

• Portions sizes appropriate, not too big or too small.

  Yes

  No

  N/A

• Hot food served hot, cold food served cold.

  Yes

  No

  N/A

• Starters tasty and served as ordered.

  Yes

  No

  N/A

• Salad ingredients fresh, tasty and served as ordered.

  Yes

  No

  N/A

• Desserts tasty and served as ordered.

  Yes

  No

  N/A

• Beverages tasty and served as ordered.

  Yes

  No

  N/A

• Additional Comments or Pictures

  Media

First Impression

• Restaurant is neat and orderly.

  Yes

  No

  N/A

• Hostess stand is neat and orderly.

  Yes

  No

  N/A

• Prompt and friendly greeting given.

  Yes

  No

  N/A

• Smiled or had a pleasant expression.

  Yes

  No

  N/A

• Made good eye contact.

  Yes

  No

  N/A

• Obtained and used guest’s name.

  Yes

  No

  N/A

• Guest made to feel warm, invited and welcomed.

  Yes

  No

  N/A

Dining Area

• Windows are clean.

  Yes

  No

  N/A

• Floors clean and free of stains and excessive wear.

  Yes

  No

  N/A

• Table spotless when seated.

  Yes

  No

  N/A

• Staff uniforms clean, neat & attractive.

  Yes

  No

  N/A

• Condiments and tabletop items clean and in order.

  Yes

  No

  N/A

• Light free of dust, dirt and spots.

  Yes

  No

  N/A

• Chairs and seats clean and free of food particles.

  Yes

  No

  N/A

• Booth frames, window sills and other surfaces clean and polished.

  Yes

  No

  N/A

Restrooms

• Restrooms are odor free.

  Yes

  No

  N/A

• Floors are clean and free of dirt, water and trash.

  Yes

  No

  N/A

• Urinals/toilets clean and odor free.

  Yes

  No

  N/A

• Sinks, fixtures, counters and mirrors clean and polished.

  Yes

  No

  N/A

• Soap dispensers clean and working properly.

  Yes

  No

  N/A

• Rest room supplies in adequate supply (soap, paper towels, toilet paper).

  Yes

  No

  N/A

• Trash receptacles emptied to prevent overflow of paper towels?

  Yes

  No

  N/A

Service/Personnel

• Did the team do their briefing and tasting prior to the shift?

  Yes

  No

  N/A

• Greeted and welcomed with a smile.

  Yes

  No

  N/A

• Are all employees wearing a complete uniform. Hat, shirt, belt, black pants, dark socks, slip-resistant shoes. No excessive jewelry. Hair restrained. Good hygiene and grooming standards are practiced.

  Yes

  No

  N/A

• Are all managers wearing a complete uniform?

  Yes

  No

  N/A

• Friendly demeanor. Positive interaction with guests.

  Yes

  No

  N/A

• Host/Hostess asked for table preference.

  Yes

  No

  N/A

• Reservations phone answered promptly.

  Yes

  No

  N/A

• Menus handed to guests, not placed on table.

  Yes

  No

  N/A

• Promptly greeted by server (within 60 seconds) with a smile.

  Yes

  No

  N/A

• Pleasant, friendly and personable demeanor. Good eye contact.

  Yes

  No

  N/A

• Description of house/daily specialties offered.

  Yes

  No

  N/A

• Waiter showed knowledge of menu items.

  Yes

  No

  N/A

• Server made appropriate suggestions (beverages, appetizers, specialty coffees, dessert).

  Yes

  No

  N/A

• Orders taken when ready.

  Yes

  No

  N/A

• Salads, appetizers served with 7 minutes of order.

  Yes

  No

  N/A

• Entrées served within 12 minutes of order.

  Yes

  No

  N/A

• Waiter serving the food knows who gets what.

  Yes

  No

  N/A

• Within 5 minutes after Appetizer delivered, server checked back to ask about food.

  Yes

  No

  N/A

• All reasonable requests accommodated, even off-menu

  Yes

  No

  N/A

• Beverages refilled in a timely manner.

  Yes

  No

  N/A

• Manager on the floor.

  Yes

  No

  N/A

• bill folder presented promptly.

  Yes

  No

  N/A

• Change, receipt returned promptly.

  Yes

  No

  N/A

• Thanked by the team and invited to return.

  Yes

  No

  N/A

• Departing guests recognized and thanked.

  Yes

  No

  N/A