Information
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Audit Title
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Conductor
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Conducted on
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Location
SIGNAGE. Is all signage being used as requested in the Border Region Playbook?
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Is the event banner located at the customer pre-dominate entrance? Is store using all of its banners?
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Iron man/ad rack poster?<br>
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Are 12x12 & 30x18 full panel signs used properly? <br><br><br><br>
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Are side card(s) used with the appropriate items? Perishables to highlight event items and centerstore to call out the event?<br>
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Are product blades being used to highlight specific products?<br>
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Are pennants being used properly? <br><br>
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Are table tents used properly?
Meal Deal - Buy Mi Tienda Marinated Meats get free Wholly Guacamole,Kraft Shredded Cheese,HEB Specialty Series Salsa, 16 oz,HEB Refried Beans, 16 oz,HEB Long Grain Rice, 1 lb box or bag
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Are Displays Fresh & Full, signed correctly, couponed where applicable, and merchandised per Playbook guideline?
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Is the meal deal located in two high-traffic locations?
Bakery
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Pan de Elote<br>
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Tortilla Chips All Varieties<br>
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Flour Tortillas<br>
Produce
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Large Avocado
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Jalapenos & Limes<br>
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Mi Tienda Aguas Frescas<br>
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Guacamole
SEAFOOD - Are Displays Fresh & Full, signed correctly, couponed where applicable, and merchandised per Playbook guideline?
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Tilapia 2lb bag Combo-Get free Clamato<br>
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Wild Gulf 50/70 Shrimp PD<br>
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Alaskan Leader Cod Chunks<br>
MARKET - Are Displays Fresh & Full, signed correctly, couponed where applicable, and merchandised per Playbook guideline?
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HCF/HEB or Mi-Comida Meats for Fajitas <br>
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Carnicerias Cases (Marinade fajitas and chicken)<br>
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Bnls Chicken Breast and Seasoned Bnls Chicken Breast
GM/DRUG - Are Displays Fresh & Full, signed correctly, couponed where applicable, and merchandised per Playbook guideline?
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Cocinaware 14“ Black Wok combo <br>
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FIESTA TACO PLATE<br>
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LIFOAM TORTILLA WARMERS<br>
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GTC 2 Cup Mini Food Chopper<br>
GROCERY - Are Displays Fresh & Full, signed correctly, couponed where applicable, and merchandised per Playbook guideline?
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Casa Magnifica Chips<br>
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White Wing Tortilla Mix<br>
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HEB Variety Pack Chips<br>
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HEB Sparkling Beverages<br>
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HEB 36ct Corn Tortillas<br>
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CC Ice Cream<br>
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Dr. Pepper/HEB Tortilla Chips Combo<br>
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HEB Lokitos<br>
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HEB Beans 31oz<br>
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HEB Rice Sides<br>
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MI Tienda Spices<br>
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HEB Frozen Breakfast Flautas<br>
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7up 6pk/BTC Combo
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Guerrero Tortilla (Primary FEPS)<br>
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Taco Bell Chips (Secondary FEPS)<br>
DELI - Are Displays Fresh & Full, signed correctly, couponed where applicable, and merchandised per Playbook guideline?
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Barbacoa and Barbacoa Bundles<br>
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SHREDDED ROTISSERIE CHICKEN WHITE OR MIXED <br>MEAT AND SHREDDED ROTISSERIE TURKEY BREAST<br>
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San Jacinto Oaxaca Cheese <br>
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Nortenita Crema 15 oz<br>
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HEB Hummus Assorted Varieties<br>
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Hill Country Fare Cracklins<br>
FEPS - Guerrero Tortilla (Primary FEPS) Taco Bell Chips (Secondary FEPS)
DATA
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Are stores conducting daily huddles?
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Are all the top 10 displayed? (Take into consideration assortment and size of store.)
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Are department managers utilizing BI to make decisions/placement of product?
CUSTOMER INTERACTION
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Is there a ShowTime event going on?
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Does the partner have a set goal? <br>
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Is the partner interaction with every customer? <br>
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Does the store have a Powerful front lobby display? (space permitting)
