Information
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Document No.
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Client / Site
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Conducted on
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Prepared by
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Location
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Created by George George
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Customer Navigation
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Do the navigational graphics correspond with the product on the wall?
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Do the wall logo's correspond with the product below or around it?
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Do the sub class signs call out classes/brands on the gondolas? Are they alternated with size chart sub classes?
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Do the denim data strips correspond with styles on the shelf? Size insert per planogram?
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Are all un priced garments on gondolas shelf talkered?
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Is there stock on the floor? Empty coat hangers and paper from cube lines picked up?
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Are size clips in place on all hangers?
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Style Merchindising
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Have the overviews been laminated and attached to the inside of the front end cap? Floor walks can not be completed without overviews.
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Pick random gondola and check it to the overview. Is the right stock in the right place?
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Are identical styles always merchandised together?
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Are identical styles with more than 2 colours separated in colours - cool - neutrals - warms?
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Are garments or ties dragging on the floor? Overfilling? Remove excess sizes, styles
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Are styles blocked vertically on gondolas in children's wear? One garment type per bay
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Are key items and round rack units located in the right location as per overview? Is the right stock displayed on the correct unit?
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Women's/. Men's Fit Outs
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Is the fit out either all straight arms or straight/drop/straight for tops or straight/side/straight for pants?
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Are dresses, shorts, & skirts on straight arms only and by touching the floor?
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Children's Fit Outs
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Are style gondolas straight arms only? ( Drop arms may be used when there is a shortage of straight arms but no more than 2 in a row)
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Coordinate Merchindising
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Check the overview. Are all brands located in the right place?
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Check brand gondolas for vertical strips, hanger tags, concertinas and subclass
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Check coordinate gondola and end caps. Would you wear it like that?
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Is the cheapest item priced on the endcap? Is all mannequin stock priced?
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Pick a wall and check that the correct class is displayed there.
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Are colour stories grouped together with cool, warm colours separated by neutrals on the wall?
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Are the mannequin outfits tied up to the nearest coordinate rack or end cap?
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Are accessory hooks used around the women's pad facing the AA?
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Women's and men's coordinate Merchandising out fits
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For stores with side rails, is the gondola fit out straight, straight, straight, side from the lead in bay?
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For the stores with U bars/ D rails, is the gondola fit out straight, straight, side from the lead in bay?
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Children's coordinate Merchandising fit out
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Does the fit out reflect the example on the reverse of this booklet? Is the fit out symmetrical?