Title Page

  • Store #

  • Meal Deal 1pt. BUY H-E-B Fully Cooked Burgers 8 count ➢Get $6.53 FREE –Mt. Olive mini stuffer hamburger dill chips 16 oz. –French’s 20 oz –H-E-B Teas, 64 oz. Place in 2 Locations if possible Stores with the most success merchandise the second location at the front door

Market (Total 6 pts.)

  • Combo Loco 1pt. -Buy HEB sausage VP get free HEB shredded cheese and 20ct. Aguilar tortillas (2 Locations-Spot-case and outside dept display)

  • Combo Loco 1pt. Buy HEB prime one sliders get free pepperidge farms slider buns (Spot-case)

  • Push Item 1pt. HEB Jalepeno Poppers (Island Display)

  • Push Item 1pt. HCF 5 lb frozen patties (Frozen End Cap or Frozen Door)

  • Push Item 1pt. HEB 1/3# or 1/4# chuck patties (Primary End Cap)

  • Combo Loco 1pt. HEB Prime One ground Chuck get free Burger Press (Spot-case)

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

Seafood (Total 2 pts.)

  • Push Item 1pt. Fresh Atlantic Salmon Burgers (Spot-case or 4 ft section for non Seafood stores)

  • Combo Loco 1pt. Fresh Atlantic Salmon Sliders get free Pepperidge Farm Slider Buns (Spot-case)

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

Bakery (Total 3 pts.)

  • Push Item 1pt. Pineapple Upside down Cake (Primary Table at entry of Dept.)

  • Push Item 1pt. Family Cookies (Primary Table)

  • Push Item 1pt. Onion Rolls/Pretzel Buns/Sandwhich Breads (Primary Table)

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

GM (Total 2pts.)

  • Push Item 1pt. HEB Charcoal 8.3 lb (Pallet Drop)

  • Push Item 1pt. Burger Press (By Market Spot Case) (this will be prorated out to every store we will help the area sell through these)

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

Floral (Total 1 pts.)

  • Push Item 1pt. FBD Candy Bouquet

Deli (Total 3 pts.)

  • Push Item 1pt. HCF Potato Salad (2 Locations 1 outside the Dept)

  • Push Item 1pt. Nortenita Crema (Second Location)

  • Push Item 1pt. HEB or HCF cheeses (Rounder) pre-slice and place in grab and go case by itself

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

Grocery (Total 9 pts.)

  • Primary line up 1pt. HEB baked chips 2/ $4 primary line up

  • Combo Loco 1pt. HEB Cheese puff BOGO primary line up and secondary display outside the dept.

  • Combo Loco 1pt. Buy 2 HEB tortilla chips get free HEB dips free.

  • Combo Loco 1pt. Buy HEB Texas size Pickle chips or whole pickles get HEB real Mayo 11 oz

  • Combo Loco 1pt. HEB Party chips, get HEB Lemonade 64 oz. primary line up

  • Combo Loco 1pt. Combo Loco Buy HEB Ketchup 32 oz get HEB Relish and HEB mustard free primary line up

  • Primary line up 1pt. Buy HEB Thin Potato Chips 3/$5

  • Combo Loco 1pt. Buy Whataburger Sandwich Sauce get Whataburger Ketchup 20 oz. primary line up

  • Combo Loco 1pt. Buy Hellmann’s 30 oz Mayo get free Whataburger Mustard and 6 ct TX sized Buns primary line up

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

Produce (Total 3 pts.)

  • Push Item 1pt. Large Avocados (secondary display)

  • Push Item 1pt. Fresh Jalapenos (secondary display)

  • Push Item 1pt. In-Store Guacamole ( active selling)

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

CCO (Total 1pts.)

  • High side Merchandise 1pt. HEB Cheese Puffs and Balls(bag) BOGO •Active Selling during peak hours •Entrance or Exit display High side every other checkstand

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