Title Page

  • Store #

  • Meal Deal 1pt. Mi Comida Chicken Fajitas VP HEB Chicken Thigh Fajitas VP HCF Beef Fajitas VP GET $6 Free: Kraft Shredded Cheese, 7-8 oz. Don Lupe Salsa Wholly Guacamole Big Red, 2L

Market (Total 3 pts.)

  • Push Item 1pt. HEB Breakfast Roll Sausage - Spot case

  • Push Item 1pt. HEB FC Texas Size Fajitas 26oz. – Frozen Door

  • Push Item 1pt. HEB Ground Turkey – Expanded set or 2nd location

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

Seafood (Total 2 pts.)

  • Combo Loco 1pt. Buy Tilapia Fillets 2 lb. bag and get Free: H-E-B Yellow or White Corn Tortillas, 50 ct. H-E-B Shredded Cabbage, 8 oz. 2 locations for Seafood stores 1 location for non-Seafood stores

  • Push Item 1pt. H-E-B Texas Fresh Farm Raised Shrimp 2 locations for seafood stores Trayed product location for non-seafood stores

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

Bakery (Total 5 pts.)

  • Push Item 1pt. Buy Crush Cake get free 2L Crush soda Square table or equivalent

  • Push Item 1pt. Mexican Pastries – Conchas Round table or equivalent

  • Push Item 1pt. Flour tortillas 20ct 2 locations

  • Push Item 1pt. Tortilla Chips Near guacamole or equivalent

  • Push Item 1pt. Tres Leches Slices Spot case or equivalent

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

GM (Total 6 pts.)

  • Combo Loco 1pt. Buy Non-stick Jumbo Cooker, Get 1 lb ground beef and taco seasoning free. Endcap or rack in Market department

  • Combo Loco 1pt. Buy the Cocinaware Tortilla Warmer Get Salsa Bowl free. Endcap or sidecap/cubby

  • Push Item 1pt. Arrow Fiesta Taco Plate Dump Bin/Endcap

  • Push Item 1pt. Lifoam Large Tortilla Warmers Dump Bin/Endcap

  • Push Item 1pt. Lifoam Large Tortilla Warmers Dump Bin/Endcap

  • Push Item 1pt. Progressive Avacado/Onion Saver Produce tie-in display

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

  • Push Item 1pt. FBD Candy Bouquet

Deli (Total 3 pts.)

  • Push Item 1pt. Barbacoa or Barbacoa Bundles - $1 off CPN 2 locations

  • Push Item 1pt. HCF Cracklins 8 oz. Tray - .50 off CPN 2 displays, one outside of Deli

  • Push Item 1pt. Nortenita Mexican Blend 8oz - $1 off TPR Secondary location

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

Grocery (Total 7 pts.)

  • Combo Loco 1pt. Buy HEB Baked Tostadas, Get Free HEB Charro or Borracho Beans

  • Combo Loco 1pt. Buy 2 HEB Tortilla Chips, Get Free HEB Salsa 16oz Free

  • Combo Loco 1pt. Buy 36 ct RTC Tortilla, Get Free HEB Homestyle Salsa

  • Push Item 1pt. Ortega Taco Shells – .50 w/coupon Endcap, pallet or more

  • Push Item 1pt. Calidad Tortilla Chips Buy 2 get $1 off Endcap, pallet or more

  • Push Item 1pt. Saborsazo PCS - 2/$3 – 21% margin Endcap, pallet or more

  • Push Item 1pt. Creamy Creations Wedding Cake Ice Cream Frozen door or more

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

Produce (Total 3 pts.)

  • Push Item 1pt. Fresh Made Guacamole

  • Push Item 1pt. Honey Sweet Onions

  • Push Item 1pt. HEB Pico De Gallo Snack Size

  • Push Item 1pt. Angel Sweet Tomatoes

  • Push Item 1pt. Fresh Serrano Peppers

  • Push Item 1pt. Fresh Jalapeno

  • Push Item 1pt. Large & Small Avocados

  • Push Item 1pt. Limes

  • Push Item 1pt. Roma Tomatoes

  • Push Item 1pt. Cilantro

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

CCO (Total 1pts.)

  • High side Merchandise 1pt. HEB Flavored Tortilla Chips Buy 2 Get 1 free Hi-side stacks or equivelant Secondary pallet, endcap or lobby display Creativity can earn you extra audit points

  • Extra Point for additional display or going big with an item not on playbook (add extra point to total score)

  • Type description or take photo

  • Optional

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