VM Store Visit Checklist

Visual Merchandising and product

• Smell table display is to direction and sufficiently stocked

  Yes

  No

  N/A

• Feature wall display is to direction and sufficiently stocked

  Yes

  No

  N/A

• Feature table 1 display is to direction and sufficiently stocked

  Yes

  No

  N/A

• Feature table 2 display is to direction and sufficiently stocked

  Yes

  No

  N/A

• Feature table 3 display is to direction and sufficiently stocked

  Yes

  No

  N/A

• Feature table 4 display is to direction and sufficiently stocked

  Yes

  No

  N/A

• Unit displays are aesthetically pleasing and sufficiently stocked

  Yes

  No

  N/A

• Music at correct volume

  Yes

  No

  N/A

• Lights focused on the product effectively

  Yes

  No

  N/A

Store Upkeep

• Counter area clean, tidy and organized

  Yes

  No

  N/A

• Counter bins clean, full and correctly priced

  Yes

  No

  N/A

• Wrap stations are tidy

  Yes

  No

  N/A

• Message Boards are clear and up to date

  Yes

  No

  N/A

• Shelf labels are in good condition and up to date

  Yes

  No

  N/A

• Tasting station is clean and clutter free

  Yes

  No

  N/A

• Tasting teas are full, delicious and being maintained

  Yes

  No

  N/A

• Correct teas are on tasting

  Yes

  No

  N/A

• Correct teapots and jugs are being used

  Yes

  No

  N/A

• Storage wall is front faced, correctly labeled and sufficiently stocked

  Yes

  No

  N/A

• How do you brew? wall is front faced, correctly labeled and sufficiently stocked

  Yes

  No

  N/A

• Back room is well organized and safe

  Yes

  No

  N/A

• Displays are clean and free of dust

  Yes

  No

  N/A

• Floor is clean

  Yes

  No

  N/A

• Under tables and corners are free of "dust bunnies"

  Yes

  No

  N/A

• Shop front is clean and free of dust

  Yes

  No

  N/A

• External signage is clean and free of dust

  Yes

  No

  N/A

• Windows are clean and free of dust

  Yes

  No

  N/A

More

• What is your over all impression of the store?

• Any team feedback?

• Any thoughts or ideas?