Information
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Document No.
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Audit Title
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Client / Site
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Conducted on
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Prepared by
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Location
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Personnel
Outside the store
Brand image
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Store logo clean and illuminated
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Check correct facade lighting and timer (windows to be lit outside opening hours)
Window Display
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Glass clean, free of fingerprints, dust and undamaged
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All window stickers are correct and undamaged
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All graphics are correctly positioned and hanging straight
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Mannequins are styled and respect the actual trend
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If product on mannequin was sold, ensure correct product is replaced in the correct size and styled
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Stock is tidy, steamed and dust free
Lighting
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Window lights are correctly focused onto stock, all lights are working
Entance
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Glass door is clean and intact / front sidewalk clean
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Entrance doors are unlocked / where possible open during operating hours
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Entrance mat is in good order and correctly positioned
In Store
Floors, Fixtures and Furniture
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Wall paints and wallpaper are free of stain and dust
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Flooring and carpets are free of stain and dust
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Stores fixtures, shelves, tables and rails are all clean, unmarked and dust free
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Any damaged fixtures have been reported
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Fixtures are in the agreed location
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Furniture is correctly positioned, any damaged furniture has been reported
Lighting
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Ensure all lights are working properly and directed on products only
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Light boxes are working with all bulbs illuminated
Heating / Air Con
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Is it comfortable temperature for the consumers to shop
Music and DVD
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Is on playing the corporate music, volume is adjusted to correct level ( scale 1-10; keep at 5/6) of energy
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DVD is playing on the plasma screen (current season) and quality ok
Display Guidelines
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All products in walls and fixtures are easily accessible
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Catalogues and POP are accurate, clean, visibly placed and clear to the cusomer
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Tough and mannequins points are dressed in looks, stock is steamed and clean, relevant accessories are used
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Rails are correctly merchandised as per guidelines
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Stock is placed in the correct product groupings as per guidelines
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Hanging: 2 or 3 of each garment hung on the rails, small to large
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Appropriate hangers per garment and spaced evenly ( 2-5cm) and facing traffic direction
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Folding: 2 garments min per pile ( S to XL): pie approx. 20cm high
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Piles to spaced by 5cm minimum and folded using the correct tissue paper
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All garments are zipped and buttoned up, prize tags tucked in garments
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All men's suiting mannequins have correct ties
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Garments are steamed and crease free
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Replenishment of stock has been maintained by sales floor
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Display areas have been maintained since last visit and sold items have been replaced
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All shelves are being utilized
Merchandise
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Available company best sellers are on the shop floor and clearly displayed
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Core best sellers are all present and clearly displayed
Non apparel
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Silks folded and displayed as per guildelines
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Bags are displayed as per VM guidelines
Licensees
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Fragrance on display and tester
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Eyewear fixtures filled up and adjacent mirror clean
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Watches fixtures clean and time correct to 10:10 set up
Fitting Room
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Doors closed / mirrors free of dust
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Floor free of debris ( pins, plastic)
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Hanger and shoes fitter is left inside
Payment Area
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Cash desks are clean and free of garments, packaging and paperwork
Internal Signage
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Fire exits are clearly marked
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Internal logos are clean and intact
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Signage blocks are clean and in good order and positioned in relevant areas
