MillerCoors C-Store Survey

• Account Manager:

• Account Name:

• Location:
  Address

• Conducted On:

  Date

• Prepared By:

• Follow-Up Date:

Ad/Planner Execution - 35 Points Possible

• Are planner items displayed at 100% (15 Points)?

  Yes

  No

  N/A

• Does MillerCoors have 100% Ad Execution (15 Points)?

  Yes

  No

  N/A

• Does MillerCoors have greater amount of cases displayed versus competition (5 Points)?

  Yes

  No

  N/A

Display Standards - 20 Points Possible

• Do all displays comply with MillerCoors standards (10 Points)?

  Yes

  No

  N/A

• Are suppliers consumer offers and POS executed (10 Points)?

  Yes

  No

  N/A

Distribution - 10 Points Possible

• Does the account have the following distribution focus executed (10 Points)?<br>Tenth & Blake: Equal to or greater than 8 ASA<br>MillerCoors: Equal to or greater than 20 ASA

  Yes

  No

  N/A

Shelf and Pricing - 30 Points Possible

• Does the account have a Cooler TV (5 Points)?

  Yes

  No

  N/A

• Are all tags up and accurate (3 Points)?

  Yes

  No

  N/A

• Are the shelves set to schematic (3 Points)?

  Yes

  No

  N/A

• Are shelf items properly rotated (4 Points)?

  Yes

  No

  N/A

• Does MillerCoors have 0 cases of QC product (5 Points)?

  Yes

  No

  N/A

• How many total cases of QC does the account have?

• Does MillerCoors have zero out of stocks (5 Points)?

  Yes

  No

  N/A

• How many out of stocks does the account have?

• Are all packages in sellable condition (5 Points)?

  Yes

  No

  N/A

Backroom Organization - 5 Points Possible

• Is backroom/breakage managed (5 Points)?

  Yes

  No

  N/A

Customer Evaluation

• Sales (1-5) - 5 being the best.

• Merchandising (1-5) - 5 being the best.

• Delivery (1-5) - 5 being the best.

• Overall (1-5) - 5 being the best.

Follow-Up

• Comments