MillerCoors Large Format Survey

• Account Manager:

• Account Name:

• Location:
  Address

• Conducted On:

  Date

• Prepared By:

• Follow-Up Date:

Ad/Planner Execution - 50 Points Possible

• Are MillerCoors planner items displayed at 100% (5 Points)?

  Yes

  No

  N/A

• Is MillerCoors Ad Execution at 100% (20 Points)?

  Yes

  No

  N/A

• Does MillerCoors have equal to or greater than competitions all other displays (15 Points)?

  Yes

  No

  N/A

• Does MillerCoors have greater than competitions share of cases displayed (10 Points)?

  Yes

  No

  N/A

Display Standards - 20 Points Possible

• Do all displays comply with RBG and MillerCoors standards (5 Points)?

  Yes

  No

  N/A

• Are suppliers consumer offers and POS executed (3 Points)?

  Yes

  No

  N/A

• Is MillerCoors built to "Family of Brands" standards (3 Points)?

  Yes

  No

  N/A

• Are Miller and Coors separated?

  Yes

  No

  N/A

• Is Blue Moon displayed and built to supplier standards (3 Points)?

  Yes

  No

  N/A

• Is there a secondary Tenth & Blake display (3 Points)?

  Yes

  No

  N/A

• Are any displays for Tenth & Blake out of department?

  Yes

  No

  N/A

• Is Coors Banquet appearance at a minimum of 20% (3 Points)?

  Yes

  No

  N/A

Shelf and Pricing - 30 Points Possible

• Are all tags up and accurate (3 Points)?

  Yes

  No

  N/A

• Is schematic accurate (3 Points)?

  Yes

  No

  N/A

• Shelf items in proper rotation (3 Points)?

  Yes

  No

  N/A

• Does MillerCoors have zero cases of QC (10 Points)?

  Yes

  No

  N/A

• How many total QC cases does the account have?

• Does MillerCoors have zero out of stocks (5 Points)?

  Yes

  No

  N/A

• How many total out of stocks does the account have?

• Are all packages in sellable condition (3 Points)?

  Yes

  No

  N/A

• Is backroom / breakage managed (3 Points)?

  Yes

  No

  N/A

Customer Evaluation

• Sales (1-5) - 5 being the best

• Merchandising (1-5) - 5 being the best

• Delivery (1-5) - 5 being the best

• Overall (1-5) - 5 being the best

Follow Up

• Comments