Brand Values Walk

• Site Conducted

  Select
• Location
  Address

• Conducted on

  Date

• Prepared by

• Who I met with

Pre-Park Visit

• Is there anything specific I need to cover?

• Is there any support they need form me specifically?

Risk Management

• Are all attractions working properly?

  Yes

  No

  N/A

• Is the padding in good condition?

  Yes

  No

  N/A

• Are the trampolines in good condition?

  Yes

  No

  N/A

• Are the foam pits/airbags in good condition?

  Yes

  No

  N/A

• Is the netting in good condition?

  Yes

  No

  N/A

• Is there a safety video playing?

  Yes

  No

  N/A

• Is the safety signage in good condition?

  Yes

  No

  N/A

• Incident reports are filled out correctly?

  Yes

  No

  N/A

• Other questions/comments:

Staffing/Training

• How many staff members do they have currently?

• Is their staff size sufficient to support their business needs?

  Yes

  No

  N/A

• What is their ideal number of active team members?

• What have they done to try and increase the number of current employees?

• Any concerns with training, hiring, onboarding, etc.?

• Have they found a specific method for hiring that has been successful?

• Are they currently using ATP Academy?

  Yes

  No

  N/A

• What is their current completion rate? (min 80% completion rate)

• What is their action plan if under 80%?

• Other questions/comments:

Concessions

• What do they currently offer in their concessions?

• Who are their current vendors?

• Are they interested in expanding their concessions?

  Yes

  No

  N/A

• What are they looking to update?

• Are there any challenges or feedback for moving to an expanded concessions?

• Other questions/comments:

POS/IT

• What POS software are they using?

• Are they looking to change?

• Any feedback on current software?

• Are all waiver stations and POS stations working properly?

  Yes

  No

  N/A

Memberships

• What is their membership special?

• Opportunities/Feedback from membership program?

• Successes with their membership program?

• If they do not offer memberships, what questions/feedback/reservations do they have regarding the program?

• Other questions/comments:

EcoSure Audits

• When was their last audit?

  Date

• What was their most recent score?

• Review opportunities from previous audit

• Are all outstanding issues addressed from their EcoSure Audit?

  Yes

  No

  N/A

• What is left outstanding?

• Other questions/comments:

Secret Shop

• When was their last shop?

  Date

• What was their most recent score?

• Review opportunities from previous shop

• Are all outstanding issues addressed from their shop?

  Yes

  No

  N/A

• What needs to be addressed?

• Other questions/comments:

Updates/Vendors

• Are they looking to launch any new programs or specials?

• Are they looking to update any attractions?

  Yes

  No

  N/A

• What are they looking to update?

• Any vendor concerns or feedback?

• Other questions/comments:

Financials

• What are their sales goals for the quarter?

• Do they provide their monthly P&L statement?

  Yes

  No

  N/A

• What are their reservations/feedback

• Other questions/comments:

Marketing/Guest Experience

• Feedback on moving to brand website?

• Do they attend the webinars each month?

  Yes

  No

  N/A

• Any feedback?

• Opportunities for wall/window graphics, pricing/menu boards, membership material, etc.

• Current promotions and specials

• What is their current google review rating?

• Any questions/comments regarding any reviews?

• Are they regularly checking their Guest Experience Score in Roller? (N/A if not on Roller)

  Yes

  No

  N/A

• What is their current score?

• Are there any 1-star reviews that have not been responded to?

• Other questions/comments:

Final park overview & Pictures

• Pictures of entrance/check-in

  Media

• Pictures of main area

  Media

• Pictures of courts

  Media

• Pictures of party rooms

  Media

• Final thoughts: