Title Page
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Mall
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Brand
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Area Leader
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Store Leader
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Conducted Date
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Location
Service and Selling Behaviours
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Active front door greeter - Observe and rate implementation and activity.
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Active selling approach - Observe and rate the active selling techniques. Demonstratig (show and sell).
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Gifting +++ - Observe and rate "Who do you still need to buy gifts for?"
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Observe an interaction at the cash desk - does the cashier ask questions on gifting (add on selling).
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Friends and Family - Observe and rate the promoting of Friend and Family.
Festive Game Plan
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Leadership
- Leadership present on the sales floor and focusing on active selling and turnover-based activities.
- Leadership leading by example regarding selling (greeting customers, serving customers, etc.)
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Training
- When questioning team members - there is evidence of training completed on selling/service etc.
- Team members are equipped to serve customers and perform duties in the store.
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Teamwork
- Team members are aware of their respective roles in the team at the time of the visit.
- When observing - the team seems productive, structured in their approach and on top of all tasks.
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Role plays
- When questioning team members - role plays are being done every morning in morning meetings.
- Team members can indicate what scenarios have been role-played and what they have gained from the process.
- Videos of the role plays that have been done is available when requested.
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Selling competition - Mega Teams
- All team members are aware of the Mega Team's competition and how it works.
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Festive tool kit implementation.
- The festive calendars have been implemented and updated where relevant.
- The motivation station launched correctly.
- All festive checklists are implemented and completed up to date.
- All festive bands have been implemented and are being worn by team members - team members are also fully aware of the meaning and reasoning behind the festive bands.
- The MVP band has been issued and the team member wearing it is fully aware of why they. have been chosen
Store Optimization.
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Check that all current promotions are implemented correctly in the store with the relevant marketing/ signage. Add notes and photos of issues and optimizations identified.
- All Promotions implemented
- Some Promotions not implemented
- N/A
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Assess the standards and cleanliness in the stockroom - must mirror the sales floor with regards to world-class standards, all departments to be kept separate, Flatpack floor ready, Footwear top to bottom/ left to right, Stock in boxes neat and floor ready, All VM elements sorted out and separated from stock, no redundant marketing elements?
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PTG: Check to see if items on the sales floor that had been reduced are merchandised on separate rails with the correct marketing so customers can identify the stock easily?
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Check a sample to see if all items that have been reduced have been marked with the correct "reduced" price stickers so customers can see the previous and current reduced price only.
- All items checked actioned correctly.
- 1 - 3 Items not actioned or actioned incorrectly.
- More than 3 items not actioned or actioned incorrectly.
- N/A
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Check a sample of 10 items from the stockroom: Are they represented on the sales floor?
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Check a selection of 10 rails/ wall bays of apparel for size curving disciplines?
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Check that the POS area/Snake queue is neat and that relevant product is merchandised here to promote impulse selling.
