Title Page
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Conducted on
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Prepared by
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Location
Store Review
Store Review
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Store Name
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Manager Name
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Review previous store visit documentation, have all actions been completed?
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What points have not yet been finalised?
Customer Experience (All For You)
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Mystery Shopper Result for previous Month? (Please enter in result and any key actions that need to come from this result)
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Are Profile wallets being prepared prior to customer arriving at store?
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Are Welcome Calls being completed daily (ask team members what process is)
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Are the team using the Profile wallets correctly? (please note any opportunity for lifestyling at this stage)
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B.C.D alive in store? (test team members on understanding)
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Talk to Lens features & benefits (good, better, best)
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Are the 3 way handovers being completed to a high standard? (completed, 3 way conversation, strong recommendations in and out of the testing)
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EPP offered to every customer? What is the stores result MTD?
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Seated Handover (Fit and Adjust)
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Wow Box being used
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Accufit used (accufit %)
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Tools Used (lens brochure, lens simulator)
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Advocate call process in place(Ask team member what the process is)
People
People
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Uniform standards adequate?
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From a customers perspective do you feel there is enough presence at front of store
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Daily Huddles taking place?
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Retail hours within agreed hours? and Base roster in place?
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On the floor coaching conversations happening?
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Weekly documented weekly one on ones?
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Rosters uploaded on Roster Live at least 2 weeks in advance?
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Store aware of and can sell current promotions?
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Values and Culture boards up to date and being used?
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Culture toolkit instore and being utilised?
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Luxottica university monthly modules completed by all staff?
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Development or Training plans in place for all team members?
Business Accumen
Business Accumen
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Quarterly Plan in place and this is up to date? (please attach photo of this)
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Does the store have a current LSM strategy? (if Yes what does this look like?)
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What LSM requirements does the store have and when will this request be sent through to the LSM team?
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Does the store have more then one photo on google and are the store details correct. (Address, phone number and trading hours)
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: Does the store have positive reviews on google and how do they compare to their local competitors?
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Conversion above 45%
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Conversion logs in place?
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What actions are required to achieve this?
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Contact Lenses in positive growth?
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What actions are required to achieve this?
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2nd Pairs above 25% MTD?
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What actions are required to achieve this?
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Jobs in positive growth?
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What actions are required to achieve this?
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ASP Growth Vs Last year?
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What is the number one Brand in your business?
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What actions are required to achieve this?
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Optos usage above 25%
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What actions are required to achieve this?
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Email Capture and Opt-In rates in line with business expectation? (note YTD and last four weeks results)
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What is the plan for growth?
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Monthly sales tracking above budget?
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What actions are required to achieve this?
Store Operations
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Optom Apointment Book review (Are the team managing this correctly)
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Quote Screen ( have these customers been contacted?)
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Hold Drawer (is it clean and tidy?)
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CL Recalls (have these been completed and what is the process?)
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3rd Hit Recalls (have these been completed and upto date?)
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Handover Screen Up To Date?
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Medicare Rejects?
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Are there any Optometry Late Payments?
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Petty Cash review (are there any anomalies?)
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Discount Report (Do these Discounts come in line with company policy?)
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Banking Log
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Refund Report
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Write Off Report
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Key Register (is this up to date an in the BCR folder?)
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Hash Counts - are these being completed daily and stored in BCR folder?
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Understock Tidy
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Write Offs
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Unreciepted Orders (Are there any in the system overdue?)
Store Presentation
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Window Clean?
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Correct VM Posters in place and ties up to draw customers into the store? (discuss opportunity)
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Service Decal in place and up to date?
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Are all lights working through store?
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Are Store Fixtures Clean?
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Is the floor clean? (Vacuumed / Mopped)
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Are Dispensing Desks Clutter Free?
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Back room clean (please review all back of house rooms including optometry)
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Adjustment area clean & tidy?
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Are contacts stocked?
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Wellness Brochures Displayed in testing rooms?
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Is the Campaign Execution to business requirements?
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VM Flow of store as per standard? (Review Pole plan to ensure correct levels of stock on show through store)
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Are all Frames & Sunglasses Clean (Product and Fixtures)
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Is the front desk clean and clutter free (business cards & privacy policy, Onesight Tin)
Overall Review
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Manager Comments:
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Store Manager Signature
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RSM Comments:
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RSM Signature