EE Trading Team

• Which EE store did you visit?

• Regional Manager

• Date of visit

  Date

• Photo of shop windows

  Media

• Store staff spoken to

• Store/Assitant Manager

  Sign

• Regional Manager

  Sign

• Visited by

Trading Priorities

• Have price changes been actioned (price tickets changed)?

  Yes

  No

  N/A

• Does the store know the key points from the HYC and NYC?

  Yes

  No

  N/A

POS & Pricing

• Do the windows and chalk board reflect the focuses / promotions that are on the office?

  Yes

  No

  N/A

• Is the store using the new matrix app ?

  Yes

  No

  N/A

• Are the device ranges to planogram?

  Yes

  No

  N/A

• Have price changes been actioned (price tickets changed)?

  Yes

  No

  N/A

Stock

• Do the majority of the team know how to check the stock updates?

  Yes

  No

  N/A

• Is the store clear on how to order dummies?

  Yes

  No

  N/A

Customer

• Is there a customer board in the back office?

  Yes

  No

  N/A

• Are the store team aware of thier current NPS and Mystery Shop scores?

  Yes

  No

  N/A

• Is que management visible?

  Yes

  No

  N/A

• Is there stock of the Welcome Wallet available in store?

  Yes

  No

  N/A

• Is the Welcome Wallet being used with every customer with every sale?

  Yes

  No

  N/A

• Has the rota tool been used correctly, with at least 4 weeks schedule displayed?

  Yes

  No

  N/A

PAYM Priorities

• Do the advisors start a PAYM coversation with 4G on EE? (observational)

  Yes

  No

  N/A

• How confident are advisors in discussing 4G PAYM plans and the benefits of 4G on EE?

  Below average

  Average

  Good

• Photos of PAYM bay & price tickets

  Media

• Customer advisor feedback

PAYG Priorities

• Do the advisors start a PAYG coversation with 4G on PAYG? (observational)

  Yes

  No

  N/A

• How confident are advisors in discussing 4G PAYG plans and bundles?

  Below average

  Average

  Good

• Are advisors offering MBB/HBB as part of every PAYG device or sim sale? (observational)

  Yes

  No

  N/A

• Are advisors actively demoing handsets to customers for PAYG

  Yes

  No

  N/A

• Are the advisors offering Smart Packs or Dolphin plans on 3G devices?

  Yes

  No

  N/A

• Does the store have a minimum of 5 - 4G handsets on display(space permitting)?

  Yes

  No

  N/A

• Photos of PAYG device range & price tickets

  Media

• Customer advisor feedback

Business Priorities

• Does the store have a Business Specialist?

  Yes

  No

  N/A

• Customer advisor knowledge of current business plans and offers

  Below average

  Average

  Good

• Customer Advisor knowledge of Business benefits

  Below average

  Average

  Good

• Do the advisors know about current incentives?

  Yes

  No

  N/A

• Staff feedback

HBB Priorities

• Does the store have a HBB Advocate?

  Yes

  No

  N/A

• Does the store know what Apollo Lite is and isit used on terminals?

  Yes

  No

  N/A

• Customer advisor knowledge of current offers and plans

  Below average

  Average

  Good

• Do the customer advisors know about current incentives?

  Yes

  No

  N/A

• Do the customer advisors understand the concept behind DATA BOOST?

  Yes

  No

  N/A

• Is the store using the HBB checklist?

  Yes

  No

  N/A

• Customer Advisor feedback

AVP Priorities

• Does the Store have the correct products on the till backers?

  Yes

  No

  N/A

• Does the Store have the CTU's out in the correct place?

  Yes

  No

  N/A

• Is the accessory bay completed as per the planogram?

  Yes

  No

  N/A

• Are the accessories price ticketed correctly?

  Yes

  No

  N/A

• Do the customer advisors know of the current accessory & clone phone promotions

  Yes

  No

  N/A

• Customer Advisor accessory range knowledge

  Below average

  Average

  Good

• Photos of accessory bays, CTU's & Till Backers

  Media

• Customer Advisor feedback